“Begin with the end in mind.”
A few weeks ago, I had the marvelous opportunity to attend my first Creative Mornings seminar in Grand Rapids. The speaker was Chuck Saylor, CEO and founder of izzydesign, a collaborative business bringing products of exceptional design. Heritage being the theme of this month’s Creative Mornings, Saylor laid out the definition of heritage to be a “legacy of physical artifacts.” This got me thinking about what the past has to do with today’s fundamentals of design. Design is all about the fundamentals meant to create a certain affect by the consumer.
That being said, Saylor then went into a series of seven practices for creative minds that he has lived by, or adopted through trial and error.
1. Learn How To See… Context
Being a creative person requires you to take something and look at it from many different perspectives to create something unique and new. Something right under your nose may have a totally different use then what you originally thought it was intended to be.
2. Continuously Compose Your Life
Taking the time to compose different elements of your life may seem a little lackluster, but it is true that you need some brainpower in how you want to control your life. Yes it’s true, you will come across obstacles in your lifetime that are completely out of your control, but having some sort of composition with long term goals in mind, you will much more efficiently be able to blast right through those obstacles.
3. Choose The Right People To Hang With
I can touch on this from personal experience. I have been through the wringer when it comes to surrounding myself with the exactly wrong people. Uninspiring, lacking empathy, ill-motivated, and negative. When your life is surrounded by people that are not on the sideline cheering you on, involving yourself with them only holds you back from being your best self. The same goes for you if you honestly could tell yourself that you wouldn’t cheer on the people you surround yourself with as well.
4. Be Authentic
When it comes to be creatively based industries, competition is always much more prevalent then other careers. With this competition in mind, self-comparisons are bound to happen. It’s best to stay away from those and do your own thing. You will find more pleasurable results if you take some risk in going your own direction then following someone else’s success.
5. Find a Great Creative Partner
This point tied well with number three. Being a creative means taking advantage of collaboration. Collaborating with other creatives opens up opportunities for you, makes connections through networking, and motivates your self to do better. When you are apart of a partnership you have double the brainpower into whatever project you take on. A partner can also hold you accountable when you are not working to the best of your abilities.
6. Reflect & Reinvent
I believed this point by Saylor to be very mind-blowing. I had never really thought about this, but when you believe a project to be complete, it is not put to rest really… ever. There is always room to make something better. This has encouraged me to reflect on my work and think about what I can do to improve in every project.
7. Wear a Silly Hat
This closing point, while eccentric, it made a valid point. Essentially Saylor explained that we must not take our work too seriously. We should be doing what we do out of passion anyways, which can lead us to lead very intense business because of this. While this is good, and the pivotal force in our success, taking our work too seriously releases the danger of making work not feel like play, when the two should go hand in hand. Do not be afraid to let loose a little bit and enjoy the ride to success.
In conclusion, I thank Chuck Saylor for such a motivating and inspirational talk which included his own personal experiences and background that helped me think about what I need to do for a successful future. Thank you to the sponsors of Creative Mornings | GR for coming to town to fuel my creativity on a monthly basis. Until next month GR…
Photos From Wildfox