In the day and age of mainstream social media, everything is so saturated. It seems as if there is a specific formula to follow in order to receive attention or likes on your posts. Just slap a hell of a lot of hashtags and you’re good to go. The real inquiry is, does your social media following really matter if you are only after the quantity of followers rather than the quality of your work? If you prefer quality over quantity, I have the trick for you.
Do Not Be A Hashtag-o-Phile
I understand that hashtagging your posts will attract more attention to your posts on social media. Really assess your motives for hashtagging if you are an average Jane or Joe. Do you think that you will obtain fame because someone double tapped on your photo of cereal you had this morning? The answer is likely no, and please email me if you have sources to challenge this point, because I am honestly curious.
Stay Away From Default Filters
When we all started on Instagram, we thought it was amazing how we could create vintage-esque pictures just by selecting a filter as if we can generate polaroid-like quality. While the worn quality of photos still is trending, the default filters on Instagram’s app has become incredibly easy to point out, and even gives a tacky impression to your photos.
Photo Editing Applications
Since we have already established how boring default Instagram filters can be, I have some resources to broaden your horizons. A couple clicks through the app-store and you will be given an incredible variety of photo editing apps for both iOS and Android. My personal favorite is Afterlight. For an easy 99¢ this app is all yours with plenty of editing tools to spruce up your photos as well as plenty of more filters that are much better put together than Instagram’s default filters. A free option I recommend is Aviary which provides those basic tools for correcting brightness, contrast, and temperature of your photos.
Light & Composition
It is true to be said that some of the best photos you can produce need the least amount of editing. When taking your photos, you should always keep composition and the amount of light available in mind. Taking a photo with little light will make it much more difficult to edit leaving you with a mostly blurred or grainy image, and flash rarely can give you that same rich quality of naturally lit photos.
Adding Text To Your Photos
Another easy way to make your photos pop is by adding text your photos. Of course, you must do this carefully and with moderation. Make sure you choose a font that completes the message you want your photo to give. You wouldn’t pick a slab font to compliment a wedding photo. Overlaying text takes just as much precision as taking the photo itself. If you are wondering what apps can do this for your photos, my favorite text app is Over. For $1.99 you have plenty of options to add different style fonts and they now even do tiny graphics to add to your photos. You can even adjust text size, color, opacity etc.
The main point of conclusion is to have fun with these tools. Try new things and make the most out of your photos. All in all, don’t just post to post. Post something meaningful or something that inspires you to create more. With that, have a good one and start snapping away!